05-21-2009, 10:17 AM
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Senior News Editor
 
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Warner Bros Make $33M Bid for Midway's Assets
Man, those Warner Bros. really want into the gaming biz in a bad way. Today the upstart publisher placed a $33 million bid for the assets of defunct publisher and developer Midway.
While the crown jewel in Midway's vault is the Mortal Kombat franchise, the company also owns such properties as Area 51, Ready 2 Rumble and Gauntlet. Warner Games has also begun to take back high profile licenses - such as Lord of the Rings and Harry Potter - to try and develop the games internally. Towards that end, the studio has spent the last few years acquiring developers such as TT Games, Monolith and Snowblind. Adding Midway to the list would go a long way towards their goal of being a major player on the gaming scene. Source - Gamasutra. |
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05-21-2009, 11:09 AM
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Drastic Prick
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Too much. They should go look in Big Huge Games. Any word on their fate yet?
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05-21-2009, 11:28 AM
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The Bipolar Prose
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I, for one, would like to see more video game movie tie-ins that are cheaply produced and lacking in difficulty/fun.
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05-21-2009, 11:43 AM
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#4 |
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The non-elitist prick
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Midway assets are worth $33 million? I want to know who evaluate those assets. Come over to my attic and value some of my assets so I can rip someone off too...
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05-21-2009, 01:00 PM
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It goes to 9000!
Join Date: Oct 2008
Location: SoCal
Posts: 3,262
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05-21-2009, 01:05 PM
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Senior News Editor
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But as for their IPs, forgetting all the other stuff, Mortal Kombat is a big deal. 3 films, 2 TV shows, and dumptrucks of other stuff add up. It's also one of the really recognizable properties out there. In other words, it's perfect for a relative newcomer like WB: it provides instant name recognition.
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Gamertag - [DoctorFinger] PSN ID - [DoctorFinger] Steam Profile - [DoctorFinger] Senior News Editor - Colony of Gamers Co-host - Johnny Gigawatt and the Tiger Men from Mars |
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