J Arcane
03-26-2010, 04:05 PM
The Guardian brings the word on the catastrophic failure of Uma Thurman's film, "Motherhood": (http://www.guardian.co.uk/film/2010/mar/26/uma-thurman-motherhood-flop)
Over its opening weekend, no more than a dozen people went to see Motherhood, a semi-autobiographical account of stressed-out Manhattan parenting written and directed by Katherine Dieckmann. The film made just £88 on the weekend of Friday 5 March. On its debut Sunday, box office takings were £9, meaning one person bought a ticket.
Edelbaum is adamant that Metrodome must be to blame, and insisted that she would demand a full explanation. "Think how much crap succeeds at the cinema," she said. "Motherhood is not bad. It's a very decent movie. I've seen movies that are not half as good."
In fact, Motherhood, which also features Minnie Driver, Anthony Edwards and a cameo by Jodie Foster, cannot lay claim to the dubious title of Britain's lowest-ever grossing film on its opening weekend: that honour is taken by My Nikifor, the 2007 film about Polish artist Nikifor Krynicki, which took just £7 on its launch.
But it has, according to the veteran film critic Barry Norman, confounded expectations of quite how resounding a flop a mainstream film featuring a bona fide star can be. "Good God. I have never heard of anything like this before," he said. "This is not some small, independent movie. It's astonishing that only about 11 people could be bothered to go and see Uma Thurman.
"The reviews were very poor indeed but that alone isn't enough to explain this. It's a reasonable assumption that there was a marketing and advertising catastrophe, and people didn't know it was showing. But it should have attracted more than 11 people in passing trade alone. Apollo cinemas, after all, aren't in tucked-away places. They're all prominently located. I'm baffled."
The film is no longer being shown at a single cinema across Britain. Indeed, it has sunk so quickly and untraceably that, back at the Apollo West End, it has not even left a ripple.
The woman behind the popcorn counter in Piccadilly Circus didn't remember the screening at all. "It's very strange," she admitted. "Even if I'm not paying attention to what's being screened here, I can usually tell you every film because customers talk to each other and the names just stick in your head. But I'm sure I've never heard that one being mentioned."
The man selling tickets also had no memory. "Have you got the right cinema?" he asked, looking puzzled. "There's another cinema down the road – perhaps it was on there instead?"
I love the clueless comments from the producer. Yeah, I'm sure the fact that the movie was bad, or that it had already been released and failed in the US, had nothing to do with no one wanting to see your terrible movie. The sheep should be flocking to it on name alone, because after all, that's what matters right?
Over its opening weekend, no more than a dozen people went to see Motherhood, a semi-autobiographical account of stressed-out Manhattan parenting written and directed by Katherine Dieckmann. The film made just £88 on the weekend of Friday 5 March. On its debut Sunday, box office takings were £9, meaning one person bought a ticket.
Edelbaum is adamant that Metrodome must be to blame, and insisted that she would demand a full explanation. "Think how much crap succeeds at the cinema," she said. "Motherhood is not bad. It's a very decent movie. I've seen movies that are not half as good."
In fact, Motherhood, which also features Minnie Driver, Anthony Edwards and a cameo by Jodie Foster, cannot lay claim to the dubious title of Britain's lowest-ever grossing film on its opening weekend: that honour is taken by My Nikifor, the 2007 film about Polish artist Nikifor Krynicki, which took just £7 on its launch.
But it has, according to the veteran film critic Barry Norman, confounded expectations of quite how resounding a flop a mainstream film featuring a bona fide star can be. "Good God. I have never heard of anything like this before," he said. "This is not some small, independent movie. It's astonishing that only about 11 people could be bothered to go and see Uma Thurman.
"The reviews were very poor indeed but that alone isn't enough to explain this. It's a reasonable assumption that there was a marketing and advertising catastrophe, and people didn't know it was showing. But it should have attracted more than 11 people in passing trade alone. Apollo cinemas, after all, aren't in tucked-away places. They're all prominently located. I'm baffled."
The film is no longer being shown at a single cinema across Britain. Indeed, it has sunk so quickly and untraceably that, back at the Apollo West End, it has not even left a ripple.
The woman behind the popcorn counter in Piccadilly Circus didn't remember the screening at all. "It's very strange," she admitted. "Even if I'm not paying attention to what's being screened here, I can usually tell you every film because customers talk to each other and the names just stick in your head. But I'm sure I've never heard that one being mentioned."
The man selling tickets also had no memory. "Have you got the right cinema?" he asked, looking puzzled. "There's another cinema down the road – perhaps it was on there instead?"
I love the clueless comments from the producer. Yeah, I'm sure the fact that the movie was bad, or that it had already been released and failed in the US, had nothing to do with no one wanting to see your terrible movie. The sheep should be flocking to it on name alone, because after all, that's what matters right?